DataRobot

Product Marketing Manager, Tech Alliances and OEM

Job Description

Posted on: 
October 5, 2023

DataRobot is looking for an experienced Tech Alliances and OEM Product Marketing Manager that has a clear understanding of our cloud technology partners (AWS, GCP, Azure, Snowflake, etc.), as well as the AI Leader Audience (CDO, CDSO, CIOs), and ML Practitioners (Data Scientists, ML Engineers.) You will take all of your experience and know how to create compelling content and GTM strategies that will drive awareness and foster that audience to drive revenue.

Responsibilities

As part of this, you will be responsible for creating key assets and working with demand gen to put comprehensive program strategies together that will activate these two profiles with our technology partners. You will also work hand in hand with sales enablement to ensure the field is well versed in the better together narratives and will be responsible for creating pitch decks, joint value props (JVPs), and more. Your ability to understand how to activate a free trial motion with these partners as well as create a variety of marketing materials, and sales enablement materials to support these activities will be core to the role.

You will partner with the tech alliances business development and field team and demand gen marketing team to create content and support targeted campaigns for AI Leaders and AI Builders with our technology partners.

You will be responsible for creating the core joint value messaging, positioning, and content for digital programs, field marketing, sales engagements, and executive events. Must be good at understanding our technology as well as the technology of our tech alliance partners and have a firm ability to translate that into unique messaging.

This is a full-stack role meaning we are looking for someone who knows how and likes to, create the strategy, build the materials needed to execute the strategy, and be responsible for measuring and iterating on the strategy.

Must have a strong portfolio of writing and creating presentations, joint messaging, web copy, videos, ebooks, articles, blogs, as well as other customer-facing materials. You will work with tech alliances as well as SMEs to build sales tools, enablement, and training e.g. sales plays, sales presentations, battle cards, and prospecting templates.

Job Requirements

  • You love creating joint value propositions and messaging, and presentations and know what a good better together story looks like.
  • You know how to build strong relationships with our tech alliance partners and can work in a very cross-functional team internally and externally.
  • Minimum 3-5 years of experience in the data and analytics space. Ideally looking for someone who has either worked with technology partners, has been an OEM product marketing manager, and/or has core product marketing experience.
  • Portfolio of impactful marketing content and sales enablement materials
  • Experience working with product management and launch motions.  
  • Research customer and market trends and understand what our tech alliances are focused on to help inform content development and enablement.
  • High-level of comfort in a startup-like environment, must be able to drive forward, create content and GTM strategies with little guidance.
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